Ad revenue hub

Ad Revenue Calculators

Calculate website ad revenue, CPM, RPM, monetized views, YouTube ads, Twitch ads, and growth forecasts with free no-signup tools.

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Web Revenue Calculator

Estimate site revenue from pageviews, RPM, affiliate conversions, and sponsors.

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Website Ad Revenue Calculator

Estimate site ad revenue from pageviews, page RPM, monetized rate, and affiliate upside.

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Revenue Growth Calculator

Forecast compound monthly revenue growth, future revenue, and annual run-rate.

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Google Ads ROAS Calculator

Break-even CPA, target ROAS, and required CTR for paid search campaigns.

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Meta Ads ROAS Calculator

Forecast Facebook & Instagram ad ROAS from CPM, CTR, and conversion rate across Feed, Reels, and Stories.

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AdMob Revenue Calculator

Mobile app ad earnings from DAU, sessions, fill rate, and eCPM across banner, interstitial, and rewarded video.

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Advertising Revenue Calculator

Publisher ad revenue from pageviews, ad slots, fill rate, viewability, and blended CPM.

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TikTok vs Meta vs Google Ads ROAS Comparison

Compare ROAS, CAC, and net profit across TikTok, Meta, and Google Ads side-by-side to find your most profitable channel.

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Paid Ads vs Organic Growth ROI Calculator

Honest paid vs organic comparison including content cost, decay, and compounding.

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Ad Revenue Calculator

CPM × fill × viewability across YouTube, AdSense, programmatic, and podcast — with 2026 RPM bands by niche.

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Google AdSense Revenue Calculator

Pageviews × niche RPM × tier-1 mix × blocker rate — Google's 68% publisher share, country-weighted.

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ARPDAU Calculator

Average revenue per daily active user from ads and IAP, with mix and ARPMAU.

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Mobile App Ad Revenue Calculator

Banner, interstitial, and rewarded revenue by eCPM and fill, net of mediation fees.

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UA Payback Period Calculator

CPI vs LTV across the retention curve — payback day, D30 ROAS, and LTV:CAC.

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IAP vs Ads Revenue Mix Calculator

Hybrid monetization mix with cannibalisation and retention drag priced in.

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Rewarded Video Revenue Calculator

Engagement rate, daily caps, and completion turned into rewarded ad revenue.

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App Store Fee Calculator

What you keep after commission, VAT, refunds, and FX — 15% vs 30% modelled.

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Mobile App LTV Calculator

Retention-curve LTV at D30/90/365 and the max CPI your LTV supports.

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Marketplace Ad Take Rate Calculator

Work out what sponsored placements really cost as a share of marketplace revenue — ad spend per order plus tooling, annualised.

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Retail Media ROAS Lift Calculator

Model incremental revenue from a retail media programme — conversion lift on exposed sessions against the media budget.

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RPM vs CPM vs revenue

RPM is usually the best publisher-side forecasting metric because it reflects what you earn per 1,000 views. CPM is advertiser-side spend. Revenue is the output after traffic, monetization rate, and rate assumptions are applied.