Rex says
Money math without the spreadsheet headache. Plug in your numbers and I'll show you exactly where the dollars land.
Try a scenario
Click to load — tweak from there.Inputs
Result
Quota per rep
$666,667
Deals needed
167
Pipeline required
$18,181,818
Deals per rep per month
2.31
Meetings per rep per month
26.3
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How to use this
- 1Enter annual revenue target ($).
- 2Enter quota-carrying reps.
- 3Enter average deal size ($).
- 4Enter win rate (%).
- 5Enter meeting to opportunity rate (%).
- 6Read your quota per rep on the right — it updates as you type.
- 7Hit Share to keep the scenario or send it to someone.
About this calculator
Works backwards from the target: how much closed revenue per rep, how much pipeline at your win rate, and how many meetings that implies. Pipeline coverage below 3x almost never lands.
Worked example
Using the values the calculator loads with:
Inputs
- Annual revenue target: 4000000 $
- Quota-carrying reps: 6
- Average deal size: 24000 $
- Win rate: 22 %
- Meeting to opportunity rate: 40 %
Results
- Quota per rep: $666,666.67
- Deals needed: 167
- Pipeline required: $18,181,818.18
- Deals per rep per month: 2.31
- Meetings per rep per month: 26.3
What each field means
Inputs
- Annual revenue target ($)
- The annual revenue target used in the calculation, measured in $. Starts at 4000000 $ so you have a working example on load.
- Quota-carrying reps
- The quota-carrying reps used in the calculation. Starts at 6 so you have a working example on load.
- Average deal size ($)
- The average deal size used in the calculation, measured in $. Starts at 24000 $ so you have a working example on load.
- Win rate (%)
- The win rate used in the calculation, measured in %. Starts at 22 % so you have a working example on load. Accepted range: 1–100 %.
- Meeting to opportunity rate (%)
- The meeting to opportunity rate used in the calculation, measured in %. Starts at 40 % so you have a working example on load. Accepted range: 1–100 %.
Results
- Quota per rep
- Returned as a money amount in US dollars and shown as the headline result. It recalculates instantly whenever you change an input, so you can compare scenarios without reloading.
- Deals needed
- Returned as a whole number. It recalculates instantly whenever you change an input, so you can compare scenarios without reloading.
- Pipeline required
- Returned as a money amount in US dollars. It recalculates instantly whenever you change an input, so you can compare scenarios without reloading.
- Deals per rep per month
- Returned as a decimal number. It recalculates instantly whenever you change an input, so you can compare scenarios without reloading.
- Meetings per rep per month
- Returned as a decimal number. It recalculates instantly whenever you change an input, so you can compare scenarios without reloading.
FAQ
How does the sales quota calculator work?
Works backwards from the target: how much closed revenue per rep, how much pipeline at your win rate, and how many meetings that implies. Pipeline coverage below 3x almost never lands. The underlying maths is: Pipeline needed = Target ÷ Win rate. Deals = Target ÷ Average deal size.
What do I need to enter?
5 values: annual revenue target, quota-carrying reps, average deal size, win rate, and meeting to opportunity rate. Each field starts with a sensible default, so you can change one number at a time and watch the result move.
What does the quota per rep result mean?
It is returned as a money amount in US dollars and updates live as you edit the inputs, so you can compare two or three versions of a scenario in a few seconds.
Is this calculator free, and do I need an account?
Yes, it's free, and no account is required. Nothing you type is stored on our servers — the maths runs entirely in your browser.
How accurate is the result?
It applies the standard formula exactly, so the arithmetic is precise. Results are estimates before tax, fees, and inflation unless an input explicitly covers them.
Who is this tool for?
It's built for anyone comparing money scenarios before committing — budgeting a payment, sanity-checking a quote, or seeing what a change in rate or term actually costs.
Accuracy and limitations
- Results are estimates before tax, fees, and inflation unless an input explicitly covers them.
- Rates are treated as fixed for the whole period — variable-rate products will drift from this projection.
- This is educational maths, not financial advice. Check anything contractual with the lender or your accountant.
Related tools
Cite this calculator
Writing about this topic? Grab a citation — every link helps keep these tools free.
RevenueLab. (2026). Sales Quota Calculator. Retrieved from https://www.revenuelab.fyi/toolbox/sales-quota
<p>Source: <a href="https://www.revenuelab.fyi/toolbox/sales-quota" target="_blank" rel="noopener">Sales Quota Calculator — RevenueLab</a> (2026).</p>
Source: [Sales Quota Calculator — RevenueLab](https://www.revenuelab.fyi/toolbox/sales-quota) (2026).