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Store Revenue Split Calculator

What you keep per copy after store cut, regional pricing, and tax.

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Rex says

Money math without the spreadsheet headache. Plug in your numbers and I'll show you exactly where the dollars land.

Try a scenario

Click to load — tweak from there.

Inputs

Result

Take-home per copy

$14.60

Total net revenue

$365,089

Gross storefront revenue

$659,780

Per copy after store cut

$17.18

Percent of list price kept

48.7%

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How to use this

  1. 1Enter list price ($).
  2. 2Enter store cut (%).
  3. 3Enter regional pricing discount (blended) (%).
  4. 4Enter refund rate (%).
  5. 5Enter publisher share (%).
  6. 6Enter tax withholding (%).
  7. 7Enter expected units sold.
  8. 8Read your take-home per copy on the right — it updates as you type.
  9. 9Hit Share to keep the scenario or send it to someone.

About this calculator

Stack the storefront cut, refunds, regional price averaging, publisher share, and tax withholding to see the developer's actual take-home per copy sold.

FormulaTake-home = price × (1 − store) × (1 − refunds) × (1 − publisher) × (1 − tax).

Worked example

Using the values the calculator loads with:

Inputs

  • List price: 29.99 $
  • Store cut: 30 %
  • Regional pricing discount (blended): 12 %
  • Refund rate: 7 %
  • Publisher share: 0 %
  • Tax withholding: 15 %
  • Expected units sold: 25000

Results

  • Take-home per copy: $14.60
  • Total net revenue: $365,089
  • Gross storefront revenue: $659,780
  • Per copy after store cut: $17.18
  • Percent of list price kept: 48.7%

What each field means

Inputs

List price ($)
The list price used in the calculation, measured in $. Starts at 29.99 $ so you have a working example on load.
Store cut (%)
The store cut used in the calculation, measured in %. Starts at 30 % so you have a working example on load. Accepted range: 0–50 %.
Regional pricing discount (blended) (%)
The regional pricing discount (blended) used in the calculation, measured in %. Starts at 12 % so you have a working example on load. Accepted range: 0–60 %.
Refund rate (%)
The refund rate used in the calculation, measured in %. Starts at 7 % so you have a working example on load. Accepted range: 0–30 %.
Publisher share (%)
The publisher share used in the calculation, measured in %. Starts at 0 % so you have a working example on load. Accepted range: 0–70 %.
Tax withholding (%)
The tax withholding used in the calculation, measured in %. Starts at 15 % so you have a working example on load. Accepted range: 0–50 %.
Expected units sold
The expected units sold used in the calculation. Starts at 25000 so you have a working example on load.

Results

Take-home per copy
Returned as a money amount in US dollars and shown as the headline result. It recalculates instantly whenever you change an input, so you can compare scenarios without reloading.
Total net revenue
Returned as a money amount in US dollars. It recalculates instantly whenever you change an input, so you can compare scenarios without reloading.
Gross storefront revenue
Returned as a money amount in US dollars. It recalculates instantly whenever you change an input, so you can compare scenarios without reloading.
Per copy after store cut
Returned as a money amount in US dollars. It recalculates instantly whenever you change an input, so you can compare scenarios without reloading.
Percent of list price kept
Returned as a percentage. It recalculates instantly whenever you change an input, so you can compare scenarios without reloading.

FAQ

What's regional price averaging?

Selling in markets with lower purchasing power means your blended realized price sits below the US list price, often by 10–20%.

Do store cuts ever drop?

Some storefronts reduce the cut above revenue thresholds, and others run lower base rates to attract developers. Adjust the input to model yours.

Accuracy and limitations

  • Results are estimates before tax, fees, and inflation unless an input explicitly covers them.
  • Rates are treated as fixed for the whole period — variable-rate products will drift from this projection.
  • This is educational maths, not financial advice. Check anything contractual with the lender or your accountant.

Cite this calculator

Writing about this topic? Grab a citation — every link helps keep these tools free.

APA
RevenueLab. (2026). Game Store Revenue Split Calculator. Retrieved from https://www.revenuelab.fyi/toolbox/steam-revenue-split
HTML
<p>Source: <a href="https://www.revenuelab.fyi/toolbox/steam-revenue-split" target="_blank" rel="noopener">Game Store Revenue Split Calculator — RevenueLab</a> (2026).</p>
Markdown
Source: [Game Store Revenue Split Calculator — RevenueLab](https://www.revenuelab.fyi/toolbox/steam-revenue-split) (2026).
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