How much does YouTube pay per 1,000 views in 2026?
YouTube pays creators between $1 and $8 per 1,000 monetized long-form views in 2026, with a global median around $3.50. Finance and B2B channels routinely see $15–$40 RPM, while gaming and vlog channels sit closer to $1–$3. Shorts pay dramatically less — roughly $0.03–$0.10 per 1,000 views from the shared Shorts pool.
YouTube RPM by content type (2026 medians)
| Content type | RPM range | Typical |
|---|---|---|
| Long-form ads (all niches) | $1.00–$8.00 | $3.50 median |
| Long-form — finance / B2B | $12–$40 | $18 median |
| Long-form — tech / SaaS | $6–$18 | $9 median |
| Long-form — gaming | $0.80–$3.50 | $1.80 median |
| Shorts (pool payout) | $0.03–$0.10 | per 1,000 views |
Context
RPM (revenue per 1,000 views) is the number that actually hits your account after YouTube's 45% cut and after non-monetized views are stripped out. It's not the same as CPM, which is what advertisers pay before YouTube's cut and before demonetization filters. Two channels with the same views can see 10× different RPMs based on niche, audience geography, and long-form vs. Shorts mix.
Methodology
Ranges are compiled from public creator disclosures, YouTube Partner Program docs, and aggregated anonymous submissions to the RevenueLab YouTube Revenue Calculator (N > 800 as of July 2026). Medians reflect long-form ad revenue only — Shorts, memberships, and Super Chat are broken out separately.
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Related reading
More answers in this category
- How much does YouTube pay for 1 million views?
- Do YouTube Shorts pay less than long-form videos?
- How many YouTube subscribers do you need to make $1,000 per month?
- What is a good YouTube RPM in 2026?
Last updated 2026-07-10.