{
  "@context": "https://schema.org",
  "@type": "Dataset",
  "name": "What is a typical YouTube sponsorship rate per 1,000 views?",
  "description": "YouTube sponsorship deals in 2026 typically pay $20–$50 CPM (per 1,000 views) for a 60–90 second mid-roll integration, and $40–$100 CPM for a dedicated video. Finance, tech, and B2B channels command 2–3× those rates; gaming and entertainment channels tend to land at the low end.",
  "url": "https://www.revenuelab.fyi/answers/youtube-sponsorship-rate-per-1000-views",
  "dateModified": "2026-07-10",
  "creator": {
    "@type": "Organization",
    "name": "RevenueLab",
    "url": "https://www.revenuelab.fyi"
  },
  "license": "https://creativecommons.org/licenses/by/4.0/",
  "keywords": [
    "YouTube Sponsorship Rate Calculator",
    "Sponsorship CPM Calculator"
  ],
  "distribution": {
    "@type": "DataDownload",
    "contentUrl": "https://www.revenuelab.fyi/api/public/page.json?path=answers%2Fyoutube-sponsorship-rate-per-1000-views",
    "encodingFormat": "application/json"
  },
  "json": {
    "type": "answer",
    "question": "What is a typical YouTube sponsorship rate per 1,000 views?",
    "shortAnswer": "YouTube sponsorship deals in 2026 typically pay $20–$50 CPM (per 1,000 views) for a 60–90 second mid-roll integration, and $40–$100 CPM for a dedicated video. Finance, tech, and B2B channels command 2–3× those rates; gaming and entertainment channels tend to land at the low end.",
    "tableTitle": "YouTube sponsorship CPMs by format (2026)",
    "columns": [
      "Format",
      "Typical CPM",
      "Premium niches"
    ],
    "rows": [
      {
        "label": "60–90s mid-roll integration",
        "value": "$20–$50",
        "note": "$60–$120 (finance/B2B)"
      },
      {
        "label": "30s pre-roll mention",
        "value": "$12–$25",
        "note": "$30–$60"
      },
      {
        "label": "Full dedicated video",
        "value": "$40–$100",
        "note": "$120–$250"
      },
      {
        "label": "Post-roll shoutout",
        "value": "$8–$18",
        "note": "$20–$40"
      }
    ],
    "context": "Sponsorship CPM is a function of advertiser customer LTV — brands with $500+ LTV customers (SaaS, finance, DTC premium) will pay 3–5× brands with $30 LTVs (food, apparel, consumer goods). Audience geography matters almost as much: a US-heavy audience commands 2–4× the rates of a globally-mixed audience.",
    "methodology": "Ranges compiled from disclosed creator rate cards, sponsorship marketplace data, and public creator disclosures. Premium niches column reflects the 75th–90th percentile of deals in finance, B2B SaaS, and tech.",
    "dateModified": "2026-07-10",
    "relatedCalculators": [
      {
        "label": "YouTube Sponsorship Rate Calculator",
        "to": "/youtube-sponsorship-rate-calculator"
      },
      {
        "label": "Sponsorship CPM Calculator",
        "to": "/sponsorship-cpm-calculator"
      }
    ],
    "relatedReading": [
      {
        "label": "Data study: 400+ creator sponsorship rates",
        "to": "/blog/data-study-creator-sponsorship-rates-2026"
      }
    ]
  }
}