{
  "@context": "https://schema.org",
  "@type": "Dataset",
  "name": "Which countries have the highest YouTube CPM in 2026?",
  "description": "The highest-CPM YouTube markets in 2026 are the United States ($18 typical CPM), United Kingdom ($15), Australia ($16), Switzerland ($14), and Norway ($13.5). Tier-1 markets (US/UK/CA/AU/DE/CH) command 5–20× the per-view revenue of tier-3 markets (Brazil, Mexico, India, Southeast Asia).",
  "url": "https://www.revenuelab.fyi/answers/youtube-country-highest-cpm",
  "dateModified": "2026-07-10",
  "creator": {
    "@type": "Organization",
    "name": "RevenueLab",
    "url": "https://www.revenuelab.fyi"
  },
  "license": "https://creativecommons.org/licenses/by/4.0/",
  "keywords": [
    "YouTube Revenue by Country",
    "YouTube CPM Calculator"
  ],
  "distribution": {
    "@type": "DataDownload",
    "contentUrl": "https://www.revenuelab.fyi/api/public/page.json?path=answers%2Fyoutube-country-highest-cpm",
    "encodingFormat": "application/json"
  },
  "json": {
    "type": "answer",
    "question": "Which countries have the highest YouTube CPM in 2026?",
    "shortAnswer": "The highest-CPM YouTube markets in 2026 are the United States ($18 typical CPM), United Kingdom ($15), Australia ($16), Switzerland ($14), and Norway ($13.5). Tier-1 markets (US/UK/CA/AU/DE/CH) command 5–20× the per-view revenue of tier-3 markets (Brazil, Mexico, India, Southeast Asia).",
    "tableTitle": "Top YouTube CPM countries (2026)",
    "columns": [
      "Country",
      "Typical CPM",
      "Typical RPM"
    ],
    "rows": [
      {
        "label": "United States",
        "value": "$18.00",
        "note": "$9.00 RPM"
      },
      {
        "label": "Australia",
        "value": "$16.00",
        "note": "$8.00 RPM"
      },
      {
        "label": "United Kingdom",
        "value": "$15.00",
        "note": "$7.50 RPM"
      },
      {
        "label": "Switzerland",
        "value": "$14.00",
        "note": "$7.00 RPM"
      },
      {
        "label": "Canada",
        "value": "$14.00",
        "note": "$7.00 RPM"
      },
      {
        "label": "Norway",
        "value": "$13.50",
        "note": "$6.80 RPM"
      },
      {
        "label": "Germany",
        "value": "$13.00",
        "note": "$6.50 RPM"
      },
      {
        "label": "Singapore",
        "value": "$10.00",
        "note": "$5.00 RPM"
      }
    ],
    "context": "CPM (what advertisers pay per 1,000 impressions) is roughly 2× RPM (what creators receive per 1,000 views) because YouTube takes 45% of ad revenue and many views are non-monetized. A US-heavy audience is the single biggest lever a creator can pull for RPM outside of niche.",
    "methodology": "Country CPMs derived from RevenueLab's country RPM dataset (60+ markets), cross-referenced against public creator disclosures and AdSense country pay-rate reports.",
    "dateModified": "2026-07-10",
    "relatedCalculators": [
      {
        "label": "YouTube Revenue by Country",
        "to": "/youtube-revenue-by-country"
      },
      {
        "label": "YouTube CPM Calculator",
        "to": "/youtube-cpm-calculator"
      }
    ],
    "relatedReading": []
  }
}