{
  "@context": "https://schema.org",
  "@type": "Dataset",
  "name": "What percentage does YouTube take from creators?",
  "description": "YouTube keeps 45% of long-form ad revenue and gives creators 55%. On Shorts, YouTube keeps 55% and gives creators 45% of the ad-revenue portion allocated to their Shorts views from the shared pool. Channel memberships and Super Chat give creators 70% (YouTube keeps 30%).",
  "url": "https://www.revenuelab.fyi/answers/youtube-adsense-cut",
  "dateModified": "2026-07-10",
  "creator": {
    "@type": "Organization",
    "name": "RevenueLab",
    "url": "https://www.revenuelab.fyi"
  },
  "license": "https://creativecommons.org/licenses/by/4.0/",
  "keywords": [
    "YouTube Revenue Calculator"
  ],
  "distribution": {
    "@type": "DataDownload",
    "contentUrl": "https://www.revenuelab.fyi/api/public/page.json?path=answers%2Fyoutube-adsense-cut",
    "encodingFormat": "application/json"
  },
  "json": {
    "type": "answer",
    "question": "What percentage does YouTube take from creators?",
    "shortAnswer": "YouTube keeps 45% of long-form ad revenue and gives creators 55%. On Shorts, YouTube keeps 55% and gives creators 45% of the ad-revenue portion allocated to their Shorts views from the shared pool. Channel memberships and Super Chat give creators 70% (YouTube keeps 30%).",
    "tableTitle": "YouTube revenue-share by product",
    "columns": [
      "Product",
      "Creator share",
      "YouTube share"
    ],
    "rows": [
      {
        "label": "Long-form ads",
        "value": "55%",
        "note": "45%"
      },
      {
        "label": "Shorts ads (pool)",
        "value": "45%",
        "note": "55%"
      },
      {
        "label": "Channel memberships",
        "value": "70%",
        "note": "30%"
      },
      {
        "label": "Super Chat / Super Thanks",
        "value": "70%",
        "note": "30% (before payment fees)"
      },
      {
        "label": "YouTube Premium (watch time share)",
        "value": "55%",
        "note": "45%"
      }
    ],
    "context": "The 55/45 long-form split has been stable since 2007. Fan-funding products (memberships, Super Chat) give creators a materially better cut but require an engaged live/community audience to actually generate meaningful revenue.",
    "methodology": "YouTube Partner Program public revenue-share terms (2026).",
    "dateModified": "2026-07-10",
    "relatedCalculators": [
      {
        "label": "YouTube Revenue Calculator",
        "to": "/youtube-revenue-calculator"
      }
    ],
    "relatedReading": []
  }
}