{
  "@context": "https://schema.org",
  "@type": "Dataset",
  "name": "What is the YouTube RPM for food and cooking channels in 2026?",
  "description": "Food and cooking YouTube channels earn an RPM of $2.50–$8.00 per 1,000 long-form views in 2026, with a typical figure near $4.50. That means 100,000 views pays roughly $450 in ad revenue. Shorts in the same niche pay about $0.04 per 1,000 views.",
  "url": "https://www.revenuelab.fyi/answers/what-is-the-youtube-rpm-for-food-cooking-channels",
  "dateModified": "2026-08-21",
  "creator": {
    "@type": "Organization",
    "name": "RevenueLab",
    "url": "https://www.revenuelab.fyi"
  },
  "license": "https://creativecommons.org/licenses/by/4.0/",
  "keywords": [
    "YouTube Revenue Calculator",
    "YouTube RPM Calculator",
    "YouTube RPM by Niche",
    "YouTube CPM Calculator"
  ],
  "distribution": {
    "@type": "DataDownload",
    "contentUrl": "https://www.revenuelab.fyi/api/public/page.json?path=answers%2Fwhat-is-the-youtube-rpm-for-food-cooking-channels",
    "encodingFormat": "application/json"
  },
  "json": {
    "type": "answer",
    "question": "What is the YouTube RPM for food and cooking channels in 2026?",
    "shortAnswer": "Food and cooking YouTube channels earn an RPM of $2.50–$8.00 per 1,000 long-form views in 2026, with a typical figure near $4.50. That means 100,000 views pays roughly $450 in ad revenue. Shorts in the same niche pay about $0.04 per 1,000 views.",
    "tableTitle": "Food and cooking RPM and earnings benchmarks",
    "columns": [
      "Metric",
      "Value",
      "Notes"
    ],
    "rows": [
      {
        "label": "Long-form RPM",
        "value": "$2.50–$8.00",
        "note": "$4.50 typical"
      },
      {
        "label": "Implied CPM (pre-split)",
        "value": "$4.75–$15",
        "note": "before YouTube's 45% cut"
      },
      {
        "label": "10,000 views",
        "value": "$45"
      },
      {
        "label": "100,000 views",
        "value": "$450"
      },
      {
        "label": "1,000,000 views",
        "value": "$4,500"
      },
      {
        "label": "Shorts RPM",
        "value": "$0.04",
        "note": "per 1,000 Shorts views"
      },
      {
        "label": "Sponsorship CPM",
        "value": "$18",
        "note": "typical integrated deal"
      }
    ],
    "context": "RPM in this niche is set mainly by advertiser competition: grocery and appliance brands buy reach, not intent, so CPMs stay mid-range. Two food and cooking channels with identical view counts can still land at opposite ends of the $2.50–$8.00 band, because audience geography (a US-heavy channel often doubles the RPM of a globally split one), video length (10+ minutes unlocks multiple mid-rolls) and Shorts share all move the number.",
    "methodology": "Figures blend YouTube Partner Program payout data, public creator disclosures for food and cooking channels, and anonymised submissions to the RevenueLab YouTube Revenue Calculator. RPM is post-split (what actually lands in AdSense); CPM columns are grossed back up at roughly 1.9× to show the advertiser-side price.",
    "dateModified": "2026-08-21",
    "relatedCalculators": [
      {
        "label": "YouTube Revenue Calculator",
        "to": "/youtube-revenue-calculator"
      },
      {
        "label": "YouTube RPM Calculator",
        "to": "/youtube-rpm-calculator"
      },
      {
        "label": "YouTube RPM by Niche",
        "to": "/youtube-rpm-by-niche"
      },
      {
        "label": "YouTube CPM Calculator",
        "to": "/youtube-cpm-calculator"
      }
    ],
    "relatedReading": [
      {
        "label": "YouTube RPM by niche 2026",
        "to": "/blog/youtube-rpm-by-niche-2026"
      },
      {
        "label": "CPM vs RPM explained",
        "to": "/blog/youtube-cpm-vs-rpm-explained"
      }
    ]
  }
}